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Add-Shop Promotions Ltd. Logo

Add-Shop Promotions Ltd. IPO

Closed Fixed Price IPO BSE SME Fresh Capital
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Issue Price ₹26
GMP
Lot Size 4,000
Face Value ₹10
Issue Size 2,396,000 shares (aggregating up to ₹6 Cr)
Subscription

IPO Timeline

Open Date21-Aug-18
Close Date30-Aug-18
Allotment5-Sep-18
Refund Initiation6-Sep-18
Demat Credit7-Sep-18
UPI Mandate Deadline30-Aug-18
Listing Date10-Sep-18

Category-wise Subscription

Shares offered, bid & amount
CategorySub (x)OfferedBid ForAmt (Cr)*
NII (HNI) 1,132,000 (47%) ₹294 Cr
Retail 1,132,000 (47%) ₹294 Cr
Market Maker 132,000 (6%) ₹3 Cr
Σ  Total2,396,000 (100%)₹6,230 Cr

Only available investor categories are shown. Amount is auto-calculated when shares offered and issue price are available.

Issue Details

Issue Price / Price Band₹26
Face Value₹10
Lot Size4,000 shares
Issue Size2,396,000 shares (aggregating up to ₹6 Cr)
Issue TypeFixed Price IPO
Listing ExchangeBSE SME
Sale TypeFresh Capital
Script Code
Net Offer to Public2,264,000 shares (aggregating up to ₹6 Cr)
Amount InLakhs
Stock Price History · BSE
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Minimum Investment (Lot-wise)

CategoryLotsSharesAmount (₹)
Retail (Min)14,000₹104,000
Retail (Max)1352,000₹1,352,000
S-HNI (Min)1456,000₹1,456,000
B-HNI (Min)67268,000₹6,968,000
Retail1 lot(s)4,000 shares₹104,000
S-HNI2 lot(s)8,000 shares₹208,000

Shareholding Pattern

Pre-Issue Shareholding4,078,125 shares%
Post-Issue Shareholding6,474,125 shares%
Reserved for Market Maker132,000 shares (aggregating up to ₹0 Cr)

Financial Statements Amount in Lakhs

Metric 31-June-18 31-Mar-18 31-Mar-17
Revenue 384 1,255 455
Profit After Tax 16 23 15
Total Assets 807 758 84

Valuation & Key Ratios

ROE
ROCE
RONW
PAT Margin
EBITDA Margin
Debt/Equity
P/BV
Pre EPS
Post EPS
Pre P/E
Post P/E

Grey Market Premium (GMP)

Current GMP

GMP is an unofficial grey market indicator and does not guarantee actual listing price. Invest at your own risk.

Objects of the Issue

  • 1 Setting up of herbal & ayurvedic processing unit for manufacturing of cosmetic & non-cosmetic products at Village Padawala, Taluka Kotdasangani, District Rajkot (“Project”); – 2.09
  • 2 Brand Building and Advertisement – 0.45
  • 3 Working Capital Requirements – 1.69
  • 4 General Corporate Purposes – 1.50

Company Overview

Incorporated in 2013, Gujarat based Add-Shop Promotions Limited is a company engaged in the business of marketing and distribution of ayurvedic, food supplements, agricultural products, animal feed supplement and personal care products under the brand name "Add-Shop Promotions".

The company supplies products manufactured by select manufacturers under its brand to retailers and wholesalers. It procures the finished products from certified manufacturers and markets it through various intermediaries and sales agents.

Add-shop has tied up with Marss Herbal (India), a manufacturer of herbal and natural use products. The company supplies the manufactured products under "ADD-Shop" brand.

To penetrate major markets, Add-shop has entered into an agreement with various collecting and forwarding agents (C&F's) like Panchlingeshwara Enterprises, in Karnataka., Just Need United Trading, Maharashtra, and Good Life Enterprises Telangana.

The Company's total revenue as restated for the three months ended June 2018 and for the Financial year 2018, 2017 and 2016 was Rs.381.41 lakhs, Rs.1254.90 lakhs, Rs. 455.41 lakhs and Rs.192.67 lakhs, respectively.

The profit/loss after tax as restated for the three months ended June 2018 and Financial Year 2018, 2017 and 2016 was Rs. 16.37 lakhs, Rs. 22.96 lakhs, 14.69 lakhs, and Rs. (0.38) lakhs, respectively.

The company has 16 permanent employees on its payroll.

Company Information

AddressB-304 Imperial Height 150ft Ring Road Rajkot, Gujarat, India Rajkot, Gujarat